Claritad Product
Your week in Google Ads. In plain English.
Your weekly report compares the last seven days with the seven before: Google spend, clicks, recorded calls or leads, and cost per lead. It also explains recent changes and upcoming review.
One email, useful context
The report is scheduled for Monday at 8 AM in your saved time zone. It is sent for live campaigns, not for every free plan request. Clients without a live campaign are skipped, so an empty proposal is not presented as running performance.
Compare like with like
Spend is money paid to Google, not the Claritad management fee. Clicks measure visits from ads; recorded calls and leads depend on tracking. Cost per lead is shown only when there is recorded lead activity, not invented from a forecast.
What changed and why
Recent applied changes are summarized in plain English. The next-week section describes review or proposed work. A suggestion is not labeled as applied, and a positive weekly comparison is not a guarantee the next week will improve.
Needs your OK
Budget proposals appear separately. The report describes the current daily amount, proposed amount and reason. Reply as instructed or use the dashboard decision; ignoring or declining the proposal leaves the budget unchanged. Required client approval is logged.
Just reply by email
You can ask Kyle about a number or change by replying. No calls or booking links are required. Recent Google reporting can move as data settles; competition, seasonality and small samples can also make one week misleading.
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