Claritad Product
Daily checks. Changes you can understand.
Claritad checks searches, spend, recorded leads, ad approval and billing. Its dashboard shows applied changes with reasons, so you can see what happened without learning Google Ads jargon.

Find searches that do not fit
Someone looking for a plumbing job is different from someone needing a repair. Checks help identify irrelevant searches, but the services you actually offer matter. We do not treat every low-performing search as automatically unsuitable.
Watch costly activity
Recorded leads and your agreed target cost help identify keywords spending without a useful outcome. Missing tracking can make results look worse than they are. Review includes tracking context rather than assuming every absence means there were no customers.
Keep decisions controlled
Changes remain subject to active operating switches and approval rules. Budget increases require your OK. Major changes such as new campaigns, locations or rewritten ad text are not silently made by routine checks. The change log separates applied actions from proposals.
Stop when something is wrong
Overspending, widespread ad disapprovals, billing problems or broken access can trigger a safety stop. Billing recovery does not clear a separate safety issue. Paused activity still needs the relevant checks before it can resume.
Read the reason, not just a number
What we changed gives each applied item a title, explanation and date. The example shows fictional searches being blocked; it is not a customer result. Weekly reports summarize recent activity and upcoming review in the same plain language.
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