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How are calls and leads measured?

Tracking setup helps connect recorded calls or form activity to your ads. A click alone is not counted as a customer or sale.

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What this means for your business

During setup we ask for the business phone and contact page so the campaign and tracking can match your business. Check those details carefully; incorrect destinations can send visitors to the wrong place.

What to do next

Some website tracking needs installation or adjustment on your site. A website scan can identify visible signals but cannot prove every conversion works. Missing signals and broken tracking are different possibilities.

Keep in mind

If numbers look wrong, we investigate before treating them as performance evidence. Google may adjust recent reporting. The dashboard and weekly report show recorded activity with context, not a promise of revenue.

Need a specific answer? Email kyle@claritad.com.

See your free Google Ads plan

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Get your free Google Ads plan

See sample searches, an ad and a budget for your business in seconds. No login, no card.

$299$49/month launch offer

Launch offer: $49/month (regularly $299/month). Locked in for as long as you stay. Ends Dec 31, 2026.

58 days :11 hours :19 minutes

Ends Dec 31, 2026 at 11:59 PM Eastern

No contract, cancel anytime. You pay Google directly for clicks.